As a Chamber of Commerce, we are committed to fostering a thriving local economy by supporting the businesses that make up the heart of our community. Occasionally, however, a business may face public scrutiny or controversy due to circumstances unrelated to its operations. These situations can be complex and emotionally charged, but they also present an opportunity for us to demonstrate leadership, empathy, and fairness as we navigate them together. This article is a reminder of the importance of
What do Han Solo (Star Wars et al), Walter White (Breaking Bad), and Katniss Everdeen (The Hunger Games) have in common? They’re terribly flawed and we love them for it. Imperfection can also be a powerful asset for businesses when approached with the right mindset. So stop trying your best to be perfect and embrace imperfection as a way to connect with your customers. Here’s how:How to be Perfectly Imperfect You’ve probably heard the adage “finished is better than perfect” or “you can’t edit a blank
As more people become conscious of the environmental impact of products and services, sustainable business practices have become a critical component of success for small businesses in all industries. This guide from Zen Business provides an overview of the benefits of sustainable practices, unwanted outcomes to avoid, upgrading your website, and more. Let’s make your business more sustainable!What Are the Benefits of Sustainable Practices? The most obvious benefit of implementing sustainable business